Internet safety is increasingly a concern, and there are continuously new ways that scammers and hackers can gain access to your information. However this is not a doom and gloom post, rather we will explain how you can help protect yourself and your customers by discussing what SSL – Secure Sockets Layer – is, and why you should have it installed on your website.
Radar Hill Blog
Category Archives: Web Design
Radar Hill is taking over from Tom Nash GreaterVictoria.com and VancouverIslandBedBreakfast.com, two Bed & Breakfast websites designed to promote this beautiful part of the world. Tom has been a client of ours for many years, and we graciously accept ownership of his websites. We thank him for the smooth transition, and wish him the best in his retirement. See below for his full retirement letter.
One of the many advantages of working with Radar Hill is that we create a completely custom website to suit your business. We know how important it is to be able to easily manage your website’s content, which is why our Content Management System (CMS), called Pyramid, is an added feature available to our clients. Pyramid enables the user to edit content themselves, which means that there is no waiting to get that latest announcement or picture added onto a website – simply login to the backend and make the desired changes.
Online advertising can help any business grow. You are invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.
Google Partners Connect Mobile Event
What Is This?
A Google Event is where Radar Hill hosts a live webinar focused on a specific area or industry of online marketing.
This Google Event is focused on how smartphones are now the centre of a customer’s journey, and how best to capture a potential client’s attention.
The live stream lasts about one hour, with plenty of time afterwards for questions and answers.
Over the last few months the team at Radar Hill have been working on a new plugin for the Victoria Real Estate Board. They began by evaluating what already existed, which was a plugin that Radar Hill created in 2013. It was great when it was built, however technology changes at such a pace that it became necessary not just to update the plugin, but to create a whole new one.
To build the new plugin, Roger, Ken, and Mike proceeded to create a mock-up of the end goal, which allowed them to easily rearrange items and preview the functionality of it before completely building it.
It is not just the look on the outside that changes, but all the behind-the-scenes coding that requires development. The technical details will not be elaborated on in this post, but if you would like more information, feel free to ask Roger. Suffice to say, this new plugin is awesome!
Radar Hill has been in business for 16 years, and the magnitude of change in the 21st century when it comes to websites is staggering. What was a shiny new website just 5 years ago can now be outdated and leave your business with a huge potential gap in visitors and clients. There are various measurable ways that the World Wide Web has changed in 16 years, and so we are publishing a “Then and Now” blog series to demonstrably show what a website in 2017 requires to remain current. In this edition, we bring you: Schema.
Not too long ago if you had a business then it was probably listed in the yellow pages, be it a small square or full page full-colour ad. And if you had the budget, you could advertise in newspapers/radio/tv/billboards. It was about name recognition, and reviews for the product or service you offered came from word of mouth. There was no global searchable database for anything that you wanted or could think of.
With the emergence of the Internet, businesses can control their brand via their online presence, and instead of referrals or finding the nicest ad in the phone book, people look directly for the service or product they desire on Google and other search engines. Google has dramatically evolved its search engine ranking position algorithm since its inception in 1998. In the beginning, it used to be simply about putting important keywords higher on the HTML tag hierarchy, but that was rife for deceit. Over the years Google has changed its algorithm significantly as several major updates have taken place, which means websites needing to adapt in order to be ranked highly. Schema is among those additions to help give a user a smoother experience.
Join Us For an Introduction to Google Analytics
Do you have difficulty understanding the graphs and numbers on your Google Analytics reports? Do you not even look at them because you don’t know what it all actually means?
Then come to our Introduction to Google Analytics Workshop!