Radar Hill Blog

Category Archives: Social Networking

News, information, and how-to guides on the use and expansion of social media.

Yes Social Media Will Help Your Business

There has never been such a widely used form of communication that has such a low cost. Why wouldn’t you take advantage and maximize its potential for your business? There is little risk and the rewards are huge. Social media is ubiquitous, with the vast majority of people use at least one platform, the major ones being Facebook, Twitter, and Instagram, although there are many more.

Continue reading

Posted in At Radar Hill, Business Website Tips, Local Business, Newsletters, Products & Services, SEO & Marketing, SEO & Marketing, Social Networking, Technology, Workshops & Seminars | Tagged , , , , , , , , , , , , , | Leave a comment

Achieve Your Personal and Business Resolutions in 2018

It’s that time of year again, when people are declaring their resolutions for the year ahead. You know that the vast majority of them will not stick with it, and invariably it will be to lose weight/eat better/exercise more. There is genuine motivation and intention, but the implementation is lacklustre, and most will give up within the next few weeks – otherwise gyms would always be full. These personal goals fail often, in part due to lack of accountability, and there is nothing stronger holding people to it other than “wouldn’t it be nice if….”

Continue reading

Posted in At Radar Hill, Business Website Tips, Newsletters, Products & Services, SEO & Marketing, SEO & Marketing, Social Networking, Web Design | Tagged , , , , , | Comments Off on Achieve Your Personal and Business Resolutions in 2018

Then and Now Part 4: Open Graph

Radar Hill has been in business for 16 years, and the magnitude of change in the 21st century when it comes to websites is staggering. What was a shiny new website just 5 years ago can now be outdated and leave your business with a huge potential gap in visitors and clients. There are various measurable ways that the World Wide Web has changed in 16 years, and we are publishing a “Then and Now” blog series to illustrate what a website in 2017 requires to stay current. This edition: Open Graph

Then:
Before the Internet, newspapers, magazines, and television was the way to mass communicate with people, and not everyone could participate equally. If you had the budget you could advertise your business, but most people just consumed the content, never really actively participating. Maybe if there was a particularly amusing ad or interesting article they would cut it out to show to a couple of their friends, but there was nothing as extensive as today where you can share anything with literally hundreds of people in just a few seconds. With print, it was easy to see how exactly something would be displayed; once it was printed, that was it, as the image or article wouldn’t change.

Now:
Social Media is ubiquitous. It is everywhere, no matter how much you might try to avoid it – and most people do not try to avoid it. Even if you personally never post or share anything on a platform, either your business does, or you consume information that comes via social media. The vast majority of people have Facebook in some capacity, and it is not just for baby pictures and complaining about little annoyances. Real business happens on Facebook every day. It has become a vibrant hub for just about anything, which is why if you want to succeed on Facebook, you need to be displaying your content in an aesthetic manner that will not only get noticed, but clicked on, and result in a real purchase.

Continue reading

Posted in At Radar Hill, Business Website Tips, Local Business, Products & Services, Real Estate Websites, SEO & Marketing, SEO & Marketing, Social Networking, VREB Listings, Web Design | Tagged , , , , , , , , | Comments Off on Then and Now Part 4: Open Graph

Business 2 Business Newsletter

Businesses depend on other businesses to thrive. Be it a website, printing supplies, packaging supplies, catering, or bookkeeping, a business cannot operate completely independently from other businesses. We at Radar Hill have created and maintain hundreds of websites, and this newsletter will focus on our clients whose clientele is other businesses. Essentially, this newsletter is from a business featuring businesses who focus on businesses.

If you use any of the services below, let us know!

Continue reading

Posted in At Radar Hill, Industrial Service Websites, Local Business, Newsletters, Products & Services, Social Networking | Tagged , , , , , , , , | Comments Off on Business 2 Business Newsletter

May 2: Introduction to Google AdWords – in Duncan!

Join us for an introduction to Google AdWords

Do you want to be #1 on Google? Or know someone who does?

But what if you were told that technically there is no such thing?

Google AdWords Work 

Continue reading

Posted in Business Website Tips, Events, Local Business, Local Events, Newsletters, Products & Services, SEO & Marketing, SEO & Marketing, Social Networking, Technology, Web Design, Website Launches, Workshops & Seminars | Tagged , , , , , | Comments Off on May 2: Introduction to Google AdWords – in Duncan!

Why You Shouldn’t Auto-Post from Twitter to Facebook

It may seem like a good idea to connect your Twitter and Facebook accounts, so that when you post to one account it will automatically post to the other. But what seems like a convenient tool for you, actually has a negative effect on your followers. Continue reading

Posted in Business Website Tips, Local Business, SEO & Marketing, Social Networking | Tagged , , | Comments Off on Why You Shouldn’t Auto-Post from Twitter to Facebook

Winter Tips, Tricks & Shiny Stuff

Welcome to 2016 and another exciting year here on Vancouver Island. With the holiday festivities behind us, it is time for this season’s collection of useful tips, reviews, and links of interest. Don’t let the title of this newsletter mislead you. The tips don’t relate to winter, snow, heavy rain or gloom, but hopefully they are of interest to local businesses and our clients. Continue reading

Posted in At Radar Hill, Business Website Tips, Local Events, Newsletters, Pyramid Content Management, Social Networking | Tagged , , , , , | Comments Off on Winter Tips, Tricks & Shiny Stuff

Duncan Business Showcase

To celebrate Small Business Week, the Duncan Cowichan Chamber of Commerce held their 3rd Annual Business Showcase on Friday, October 23rd. Shawn and Jennifer attended, with a booth to encourage local business networking, as well as to showcase some of the websites Radar Hill has designed and developed for businesses throughout Duncan and the Cowichan Valley. Continue reading

Posted in Events, Local Events, Social Networking | Tagged , , | Comments Off on Duncan Business Showcase

May: What’s Up on the Hill?

Celebrating 14 Years - Radar Hill's 14 year anniversary (with a cupcake and candle)On April 15, Radar Hill celebrated fourteen years in business. We have grown from the original three owners of Shawn, Roger, and Dan, with a small handful of clients, to eleven staff and a wide range of business and non-profit clients. We are now one of the largest and most stable website design and development companies on Vancouver Island. Thank you for your support! Here is an update on the past couple of months. In this issue:

Continue reading

Posted in At Radar Hill, Business Website Tips, Local Business, Our Staff, Real Estate, Real Estate Websites, Security, Social Networking, Technology | Tagged , , , , , | Comments Off on May: What’s Up on the Hill?

April Tips, Tricks & Shiny Stuff

A woman's hands holding up an iPad showing the Google homepageSpring is in the air, although our winter has been unusually mild. Time for this month’s collection of useful tips, reviews, and links of interest.

Password Tip

What makes a good password? How do you choose a good password? If you are now using any of the password wallet or password lockers we mentioned last month, these can create passwords that are harder to break because they are composed of numbers, and UPPER and lower case letters. An example is rnuw7DuaGAhZ. Some have the option of including other characters such as $%&#!*. An example is C$qrw5k9x9K&. Note that not all programs you log into will accept special characters. Continue reading

Posted in At Radar Hill, Newsletters, Pyramid Content Management, Security, SEO & Marketing, Social Networking, Technology | Tagged , , , | Comments Off on April Tips, Tricks & Shiny Stuff

You are invited: An Introduction to Social Media for Real Estate

Are you in real estate or in a high-referral personal services / personal contact industry, and curious about doing social media for your business? Are you feeling overwhelmed by the flood of options but don’t know where to start? Start by joining us at this event to cover: Continue reading

Posted in At Radar Hill, Events, Real Estate, Social Networking, Technology, Workshops & Seminars | Tagged , , , , , , , , , | Comments Off on You are invited: An Introduction to Social Media for Real Estate

January Tips, Tricks & Shiny Stuff

What Will 2015 Bring?

Man looking at a blank iPhone he's holding with a Mac laptop, notebook and pen in front of him on a tableBoom? Bust? More fluctuating oil prices? Stabilization at $70/barrel? A Canadian general election? What about for web design? Radar Hill Graphic Designer Julie Melano has written Web Design Trends to Watch For in 2015, and includes sites optimized for smart televisions, video and animation. | Read more…

Megan Newhouse, Radar Hill’s Director of Graphic Design (also known as theDirector of Awesomeness) wrote this article just before going on maternity leave. Read her great advice in Meeting with your Website Designer: How to Prepare…

You can trust our team of web design experts. But do not do this: How a Web Design Goes Straight To Hell… (courtesy of The Oatmeal)

Google

Do Better in Google: Considering increasing your Google AdWords advertising? We can show you the traffic and advertising trends for your industry. For example, if you are selling products for pets, we can provide statistics on advertising trends for pet accessories in Canada. Contact us to find out more… Continue reading

Posted in At Radar Hill, Business Website Tips, News & Politics, Newsletters, Social Networking, Technology | Tagged , , , , , | Comments Off on January Tips, Tricks & Shiny Stuff