Radar Hill Blog

Category Archives: SEO & Marketing

News, information, and guides on search engine optimization, marketing, and content creation on the internet.

Google Partners Connect Event – Video Marketing

 

If you want to get an idea of what exactly happens at one of our Google Partners events, how the room is set up etc., then watch the video! This is just a snippet of the end, after the live stream presentation by experts in online marketing coming from Google offices in California has concluded. Before the live stream, Kendra answers any initial questions and goes over the basics of AdWords. The stream lasts about an hour, and then afterwards there is the opportunity to ask Kendra any new or clarifying questions. There is a lot of information that they pack into that hour, but that is why Kendra there – she is our Google certified Partner. This means that she is also an expert in Google advertising, as Partners are great vaults of knowledge and have to keep up yearly certification.

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A Website By Many Other Names

You’ve probably heard the cliché “a rose by any other name would smell as sweet”. But businesses and branding can get a little more complicated than that. Not all names are created equal, and when it comes to websites… yikes. Where do we start?

The answer is the domain. In this post we’ll be going over the different parts of a domain name:

  1. The anatomy and what they can mean for your website,
  2. How to choose the right one
  3. Why it’s sometimes a good idea to have multiple domain names. Continue reading
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July 12: Google Partners Video Marketing Event

 

Video Marketing: What Why Where When and How


Join Us For Our Google Partners Connect Event For Video Marketing

What:

Online advertising can help any business grow. You’re invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.

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June 14: Google Partners Local & Classifieds Event

Is your business local?

Join Us For Our Google Partners Connect Event For Local Business

What:

Online advertising can help any business grow. You’re invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.

Continue reading

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May 17 Google Home Services Event: 3 Reasons You Should Come

Marketing booksAbout once a month we will be co-hosting events with Google, about how digital marketing can help specific industries thrive on the Internet. On Wednesday May 17th it is the Home Services industry that we will be focusing on, so if you or anyone you know is interested, please RSVP! It is a completely free talk, and it has the potential to bring in so much business, so really, what is stopping you from coming?

It is a completely free talk, and it has the potential to bring in so much business, so really, what is stopping you from coming?

Here are 3 reasons you should come:

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May 2: Introduction to Google AdWords – in Duncan!

Join us for an introduction to Google AdWords

Do you want to be #1 on Google? Or know someone who does?

But what if you were told that technically there is no such thing?

Google AdWords Work 

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Introduction to Google Analytics Workshop

Join Us For an Introduction to Google Analytics

Do you have difficulty understanding the graphs and numbers on your Google Analytics reports? Do you not even look at them because you don’t know what it all actually means?

Then come to our Introduction to Google Analytics Workshop!

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March 15: Google Partners Connect For Real Estate

Radar Hill is a Google Partner

In today’s digital world, the home buying process continues to evolve, affecting buyers’ path to purchase and ultimately conversion. By understanding the digital real estate landscape, brokers can get ahead by adjusting their advertising strategies to target consumers where they are spending their time.

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Why You Shouldn’t Auto-Post from Twitter to Facebook

It may seem like a good idea to connect your Twitter and Facebook accounts, so that when you post to one account it will automatically post to the other. But what seems like a convenient tool for you, actually has a negative effect on your followers. Continue reading

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Invitation: Introduction to Google Analytics – Nov. 4

Google Analytics Workshops with Radar HillHow do you get more business from your website visitors? Use Google Analytics to create detailed reports about website traffic, and measures conversions and sales. It is the most widely used website statistics service. Continue reading

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So, What About You?

hand holding an empty business card

Writing the perfect “About You” bio can be a daunting task. You have many different audiences to whom you wish to introduce yourself. You want to be compelling. engaging, informative and personal. You want to communicate confidence and expertise.

 

Here are 10 tips to help you move beyond the blinking cursor on the blank page. Continue reading

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Workshop: Writing For The Web

July 27th: Writing For The Web

If you are running a blog or writing content for your website, how do you know if you are doing it right? People read differently on the web than they do on paper, and if your website doesn’t reflect that, you can lose interest, authority, and customers. Search engines like Google also have their own rules for content, running a thin tightrope for you to walk in order to maintain your ranking.

Come to our next workshop and learn how to balance readability and search results in this beginner’s workshop for website owners and blog writers. Continue reading

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