Email has changed drastically in the last few decades. It is no longer being used to send 
plain text onto a single device that is checked a couple times a day, and support was relatively simple, as there wasn’t much involved in the whole process. Today however, emails have gotten a lot flashier, bigger, and much more frequent. This means that it takes a lot more to develop and sustain these programs. And that isn’t even touching on the issue that is perpetual junk mail and spam.
Radar Hill Blog
Category Archives: Local Business
Make Your Life Easier with Office 365 Email
Posted in Business Website Tips, Products & Services
Tagged Business, change, cloud, communication, Easy, email, mail, solutions, spam, storage, victoria, world
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Education and Clubs – Featured Businesses
With summer ending soon and September approaching fast, you may be looking forward to getting back into a consistent routine, which you can thank ‘Back to School’ for. Back to School is not only for kids – below we will show you some of our Featured Businesses that may peak your interest, along with some clubs and societies that could be a fun part of your daily routine!
Posted in At Radar Hill, Education Websites, Local Business, Local Events, Newsletters
Tagged clients, clubs, education, Featured Business, learn, Newsletter, school, vancouver island, victoria
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Password Security Solutions
At this point in the Age of Internet, everyone knows that having secure passwords is a good thing. And yet, so few of us adequately protect our personal information. It can be difficult to know exactly where to begin when it comes to security in the digital age; there are so many different facets and scary information coming in from all sides, it is easy to blow past and ignore all of it. However, password security is critical, and for your sake, and your company’s, continue reading to remind yourself of the significance of password security. Let us know if you have any concerns or questions, we are here to help.
Posted in At Radar Hill, Business Website Tips, Local Business, News & Politics, Security, Technology
Tagged cyber security, digital, Google, Internet, password wallets, passwords, safe, scary, security
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Tourism Newsletter – Featured Businesses
Transformative. Relaxing. Memorable. That’s what you want in a good holiday, and we are lucky enough to live in a part of the world where wonderful experiences can be had every day. Whether it’s on the water, good restaurants, or comfortable accommodation, Vancouver Island has got you covered.
In this newsletter we highlight our clients that are in the memory-making business, so whether it’s just an evening or a weekend getaway, you can enjoy everything that this splendid Island has to offer.
Posted in At Radar Hill, Food & Hospitality Websites, Local Business, Local Events, Newsletters, Service Industry Websites
Tagged accommodation, Cowichan Valley, drink, duncan, family, food, fun, holiday, Local, restaurants, sea, sun, tourism, vacation, vancouver island, victoria, west shore
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What is SSL and Why Do You Need It?
Internet safety is increasingly a concern, and there are continuously new ways that scammers and hackers can gain access to your information. However this is not a doom and gloom post, rather we will explain how you can help protect yourself and your customers by discussing what SSL – Secure Sockets Layer – is, and why you should have it installed on your website.
June 20: Google Partners Retail Marketing Event
Online advertising can help any business grow. You are invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web. This month – Retail
Posted in At Radar Hill, Business Website Tips, E-Commerce & Retail, Events, Local Business, Local Events, Products & Services, SEO & Marketing, SEO & Marketing, Technology, Workshops & Seminars
Tagged Business, event, Free, Google, Google Partners, Local, Marketing, Mobile, retail, strategies, Workshop
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GDPR – Canada and Email Marketing
The GDPR is the new regulation coming into force 25 May 2018 across the European Union. The details of what it is and how to be compliant are discussed here, and why it is a good thing is explained here. In this article, the effect it has on Canada and email marketing will be explored. As before, this is not meant to be legal advice, and if you are concerned about being compliant, seek professional council! This is an introduction, as many people in Canada have not heard of GDPR before.
Posted in At Radar Hill, News & Politics
Tagged canada, Compliance, email, EU, Europe, GDPR, law, Marketing, policy, privacy
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Why the GDPR is a Good Thing
In the previous post, the GDPR was introduced, and what it means for businesses to be compliant. In this article, it will be discussed why the GDPR is beneficial. Many people mostly only irritated by it, in a professional capacity, but personally, it affords EU citizens many new rights and control over their data.
With the GDPR, the balance of power between businesses and the public is made more equal. It ensures that there is clear transparency for people to know what is happening to their data. Not only can people now know exactly what is happening with their personal information, but they can decide exactly what happens to it. There are more details in the section below, but essentially, more control over one’s personal data = good.
Posted in At Radar Hill, Business Website Tips, News & Politics
Tagged data, EU, GDPR, ICO, privacy
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GDPR – European Personal Data Regulation
The GDPR – General Data Protection Regulation – is regulation coming into effect on 25 May 2018. It has not made the news much in Canada, but it has the potential to affect every country in the world. So what is it exactly? In this article, we will be introducing what the GDPR is (do not be alarmed), the obligations of those involved (everybody), and how to be compliant (guidelines only).
We have two more blog posts about the GDPR, see here for the effect on Canada and Email blog, and here for why the GDPR is a good thing blog. If you’ve been hearing about it and been terrified about it, you might not be thinking it’s a good thing, but ultimately, this is going to protect people’s data, and give people more power when dealing with companies of all sizes.
Posted in Business Website Tips, News & Politics, Security
Tagged advice, consent, data, email marketing, EU, GDPR, Google, information, news, personal data, privacy
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May 2nd: Google Partners Local Marketing Event
Online advertising can help any business grow. You are invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.
Come to Our Google Partners Connect all about
LOCAL MARKETING STRATEGIES
Posted in At Radar Hill, Business Website Tips, Events, Local Business, Local Events, Products & Services, SEO & Marketing, SEO & Marketing, Workshops & Seminars
Tagged Free, Google, Google Event, Local, Marketing, tips, victoria, Workshop
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Home Renovation Newsletter – Featured Businesses
After the snow and before the summer comes a time of cleaning, renewal and growth. For your home this could mean getting a bold new paint colour, a whole custom-built closet, transforming your yard into a thriving garden, or whatever else it needs to be the dream dwelling that you’ve always wanted.
But wherever could you find a comprehensive list of reliable people who would do all that for you? Right here, as Radar Hill features our clients who specialize in domestic 
renovation.
Whether it’s cleaning, windows, construction, or wood work, adding comfort and style to your home has never been easier.
Posted in At Radar Hill, Industrial Service Websites, Local Business, Newsletters, Service Industry Websites
Tagged Business, construction, contractors, cowichan, duncan, garden, home, homes, houses, Local, Newsletter, painting, plumbing, Renovation, services, victoria businesses
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Then and Now Part 5: Blogs
Radar Hill has been in business for almost 17 years, and the magnitude of change in the 21st century when it comes to websites is staggering. What was a shiny new website just 5 years ago can now be outdated and leave your business with a huge potential gap in visitors and clients. There are various measurable ways that the World Wide Web has changed in 17 years, and we are publishing a “Then and Now” blog series to illustrate what a website requires to stay current. This edition: Blogs
Then:
To be published in a medium that had an audience, you had to be a professional writer, or at least have your writing go through several stages of editing before being seen by the wider world. There were not many avenues where your business could have a consistent image projected of itself, unless you paid a lot in advertising. And even that had to go through many stages, there was no real avenue for direct business-owner-to-consumer content.
Now:
Anyone can publish their written work online, and it has the potential to be viewed by hundreds, if not thousands or millions, of people. While some might find this a negative attribute of the Internet, it is in reality a simple way to create and moderate your image. By writing blogs and content, you are more in control of your business, and can project a more personable and knowledgeable image directly to your target market.
Posted in At Radar Hill, Business Website Tips, Local Business, Newsletters, Products & Services, SEO & Marketing, SEO & Marketing, Web Design
Tagged blog, blogging, Business, Facebook, Google, Open Graph, Schema, SEO, SERP, Then and Now, victoria, victoria businesses, writing
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