About Caitlin O'Hara
Shawn’s daughter, Caitlin has been around Radar Hill since its inception, and working with them in a professional capacity since 2016. After 1.5 years of being in the office, she moved to the beautiful city of Edinburgh in the United Kingdom, where she at first continued to be a remote employee. She soon evolved into a virtual assistant, and began the Scottish branch of Radar Hill, by joining a BNI chapter. Overseeing a wide range of tasks, she is helping to further the growth of the company, from writing blogs, compiling website content, audio transcription, and client communication.
Five Key Business goals
It’s absolutely true that if you want your business to thrive you need to love what you do. For many people, that means turning a passion project into a fully-fledged business—but they can fall into the trap of not running things like a business.
Whether it’s a lack of knowledge or the wrong mindset—this professionalism trap is where most small businesses fail. To help kickstart your business, here are our five Key business goals to help you transform your passion into a professional business mindset.
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Google has estimated that over one-third of business searches have what is called ‘local intent’—for example, this means that someone interested in finding a new property would search for ‘real estate agents in Victoria’ to find services relevant to their area. This is something that most businesses should be looking to tap into.
Even if you don’t think your services are as geographically oriented as that example, if you have a physical store or location where your services are offered, there’s a good chance people are using searches with local intent to find you. After all, no one wants to drive hours to browse or buy products, access services, dine out etc.
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We’re hoping you’ve taken care of your Christmas presents by now—but if you haven’t, or if you simply want to get that spectacular gift to make things complete—we have just the treat for you. With this newsletter covering gift ideas from some of the best businesses on Vancouver Island, your Christmas will be spectacular.
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For many email marketing is an afterthought — something that they don’t consider to be as crucial as social media or other forms of content marketing. These businesses are missing out on a golden opportunity.
Email marketing remains one of the most effective, and influential marketing methods — and it presents an array of intriguing possibilities for companies going forward.
Here are five reasons why email marketing is an effective option for businesses.
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Google Ads (Formerly known as AdWords), is the biggest pay-per-click advertising platform available, allowing businesses to create targeted online advertising to be shown when specific Google search terms are used (also known as keywords).
The platform has proven to be wildly successful — primarily because it works! We believe Google Ads to be an essential part of any online marketing campaign, one that delivers measurable and notable ROI (Return on Investment) for businesses.
The ROI can be very high with Google Ads, as even if it costs you $1000 to get 10 new clients with Google Ads, but those 10 clients are worth $500 each to you – then that is $5000.
If you aren’t already utilizing Google Ads, here are just 6 reasons why you should be.
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Google Analytics may be the headliner but it’s not the only essential tool provided by Google to aid you in the running of your website—today we’re going to look at another one of those tools in the form of Google Tag Manager.
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Nothing is more important than making sure your body and mind are in the best shape they can be. This could mean staying healthy and active, taking a course to learn some new skills and further your education, or getting an overdue checkup. All of our featured businesses in this newsletter can help you achieve just that.
If you use any of the services below, let us know! And if you want to be featured in a future newsletter, just get in touch.
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If you’ve visited a website at any point in the past few months, you will probably have been prompted with a window asking whether or not you want to ‘accept cookies’ or something with similar wording. This reflects the new model when it comes to online privacy and security.
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Posted in At Radar Hill, Business Website Tips, Newsletters, Products & Services, SEO & Marketing, Website Launches
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Tagged business tips, GDPR, privacy, Privacy Policy, security, website
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When it comes to email scams, even the broadest and most basic of these attacks now have an underlying level of sophistication. The most common form they take will be one that imitates either an official bank account or Paypal email.
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We are looking to make a new addition to our team here at Radar Hill! This opening is an exciting opportunity for a talented Web Designer / Front-End Developer.
Your role will primarily be to assist our Graphics Department in the creation of attractive and dynamic websites for our clients. This is an in-office position, so you must be located, or willing to be located, on Southern Vancouver Island.
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How to drive more traffic and more leads to your website by leveraging statistics – learn about Google Analytics and Google Ads in this comprehensive 2for1 workshop!
Google is a key part of digital marketing in 2019, and this workshop is going to focus on two services, Google Analytics & Google Ads.
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Do you want to rank #1 on Google?
What if you were told that the very idea of this is mostly a myth?
Despite what some SEO (Search Engine Optimization) “experts” might tell you, the top of the first page on Google is a nebulous, shifting target. There is no magic formula that will guarantee a top ranking.
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Posted in At Radar Hill, Business Website Tips, Events, Local Business, Products & Services, SEO & Marketing, SEO & Marketing, Workshops & Seminars
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Tagged ads, AdWords, Google, Google AdWords, Marketing
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