Radar Hill Blog

Business 2 Business Newsletter

Businesses depend on other businesses to thrive. Be it a website, printing supplies, packaging supplies, catering, or bookkeeping, a business cannot operate completely independently from other businesses. We at Radar Hill have created and maintain hundreds of websites, and this newsletter will focus on our clients whose clientele is other businesses. Essentially, this newsletter is from a business featuring businesses who focus on businesses.

If you use any of the services below, let us know!

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August 1: Password Security Workshop

Skull and data

Almost every week, there is a news story about a site being hacked or a data breach. Maybe you have experienced this directly. Remember when the login credentials of 117 million LinkedIn users were sold on the black market?

But how can you protect yourself? How can you protect your accounts?

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August 16: Google Partners Retail Marketing Event

Online advertising can help any business grow. You’re invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.

Come to Our

Google Partners Connect Retail Event

Wednesday August 16th

What Is A Google Partners Connect Event?

Google Event is where Google hosts a live webinar focused on a specific area or industry of online marketing. Recent ones have included the home services industry, automotive industry, and video marketing. If you have been thinking about doing more online advertising, these workshops are extremely beneficial. Not only are you listening to Google experts presenting to you the latest information in digital advertising, but Kendra Savich, our Google certified marketing and content specialist, is there to guide and answer any questions.

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Google Partners Connect Event – Video Marketing

 

If you want to get an idea of what exactly happens at one of our Google Partners events, how the room is set up etc., then watch the video! This is just a snippet of the end, after the live stream presentation by experts in online marketing coming from Google offices in California has concluded. Before the live stream, Kendra answers any initial questions and goes over the basics of AdWords. The stream lasts about an hour, and then afterwards there is the opportunity to ask Kendra any new or clarifying questions. There is a lot of information that they pack into that hour, but that is why Kendra there – she is our Google certified Partner. This means that she is also an expert in Google advertising, as Partners are great vaults of knowledge and have to keep up yearly certification.

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A Website By Many Other Names

You’ve probably heard the cliché “a rose by any other name would smell as sweet”. But businesses and branding can get a little more complicated than that. Not all names are created equal, and when it comes to websites… yikes. Where do we start?

The answer is the domain. In this post we’ll be going over the different parts of a domain name:

  1. The anatomy and what they can mean for your website,
  2. How to choose the right one
  3. Why it’s sometimes a good idea to have multiple domain names. Continue reading
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We Hired! Our Hiring Process

Have you ever sent in your resume to an employer and thought, “this doesn’t represent me in the best way. If only they knew me they’d hire me. If only I could put myself across, instead of only having this cold, dry resume.” Well, at Radar Hill we really try to get to know our applicants, by conducting group interviews. Why do we do that? Let’s use an example from a recent hiring we did for an administrative assistant.

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July 12: Google Partners Video Marketing Event

 

Video Marketing: What Why Where When and How


Join Us For Our Google Partners Connect Event For Video Marketing

What:

Online advertising can help any business grow. You’re invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.

Continue reading

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3D Aerial Video For Real Estate

To use a cliché saying, “location, location, location.” With more and more activity and business happening online it is only expected that the home buying process is hugely digital. People want to know everything about a house before going to view it, and location is a vital aspect of choosing a home. It’s all very well to say that a property is “overlooking spectacular ocean views” or “nestled at the end of a quiet street,” it is another to be able to show that via aerial video. But luckily that’s exactly what you can do now, courtesy of Google Earth and CorkScrew Visuals Inc.

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June 14: Google Partners Local & Classifieds Event

Is your business local?

Join Us For Our Google Partners Connect Event For Local Business

What:

Online advertising can help any business grow. You’re invited to join us for an event, co-hosted with Google, about how digital marketing can help you thrive on the Web.

Continue reading

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Then and Now Part 1: Responsive Websites

Then and Now Part 1: Why Have a Responsive Site?

Radar Hill has been in business for 16 years, and the magnitude of change in the 21st century when it comes to websites is staggering. What was a shiny new website just 5 years ago can now be outdated and leave your business with a huge potential gap in visitors and clients. There are various measurable ways that the World Wide Web has changed in 16 years, and so we are publishing a “Then and Now” blog series to demonstrably show what a website in 2017 requires to stay current.

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May: What’s Up on the Hill

Wondering about what we’ve been up to? Here is your chance to catch up on all the latest staff adventures, event updates, and great website launches.

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We Are Hiring: Amazing Administrative Assistant

We are adding to the team at Radar Hill and have an opening for an awesome admin assistant, a new role for our agency to assist in the smooth running of our office.

If you are an intelligent, astounding individual with a high attention to detail, like to talk with people by phone or email, consider organization as one of your strengths, and can concisely put a message across, then we want to hear from you!

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